Is There Too Much "Noise" In Your Message?

I am all for advertising. It?s a way of life, and it is needed. I know that without advertising, my local broadcast channels would not be free. I know the power of advertising. I have used advertising in various methods, and I place other people?s ads on my blogs, websites, and in my newsletters.
However, there comes a time when it?s too much.
I subscribe to two paid print newsletters every month. They are both put out by well-known marketers, both men I believe are at the ?genius? level when it comes to marketing. I admire them, and I aspire to be like them, so I jumped at the chance to subscribe.
In order to avoid publicly bad-mouthing anyone, I?ll call them Marketer A and Marketer B.
Marketer A?s came first ? a 16 page newsletter in a booklet forma View the rest of this article