Overcoming Voice Mail Challenges

If you are in the business of sales, than ultimately, cold calling is part of your weekly, if not daily routine. Lets face it, cold calling just isn’t very exciting, and you need to make many cold calls in order to have success. During my days working as a loan officer for a mortgage company, I would spend two and a half hours each night, Monday through Friday banging out my cold calls. My goal was to take at least three applications per evening, resulting in fifteen applications per week, with a goal of turning at least three of the fifteen applications into actual loans. I faced many challenges during those evenings of cold calling. Such as hang ups, and people saying things such as “I already took care of that,” and “take me off of your calling list,” et View the rest of this article